Medication safety perceptions in China : media exposure, healthcare experiences, and trusted information sources
      
      
        
      
      
      
      
        
          
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Lu, Qianfeng
  
  
    
    
  
    
      ORCID
    
  
  Facoltà di comunicazione, cultura e società, Università della Svizzera italiana, Svizzera
          
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Schulz, Peter J.
  
  
    
    
  
    
      ORCID
    
  
  Facoltà di comunicazione, cultura e società, Università della Svizzera italiana, Svizzera - Department of Communication & Media, Ewha Womans University, Seoul, South Korea
          
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Chang, Angela
  
  
    
    
  
    
      ORCID
    
  
Faculty of Social Sciences, University of Macau, China
          
 
      
      
      
      
      
      
      
      
      
      
      
      
      
      
      
        
        Published in:
        
          
            
            - Patient education and counseling. - 2024, vol. 123, no. 108209
 
       
      
      
      
      
      
       
      
      
      
        
        English
        
        
        
          Objective: Amid ongoing medication safety concerns in China and limited research on public perceptions, this study investigates the correlations between media exposure, healthcare experiences, and individuals' perceptions of medication safety. It also examines individuals’ reliance on information sources during safety crises. Methods : A multistage stratified random sampling was employed with the gross sample containing 3090 Chinese adults aged 18–60 years. Data were analyzed using multiple linear regression. Results : Social media exposure was found to negatively correlate with perceptions of current medication safety and its perceived improvement, while exposure to television and print media showed positive correlations. Positive healthcare experiences were associated with improved medication safety perceptions. Among various information sources, healthcare professionals were deemed most trustworthy during medication safety incidents. Conclusions: Media exposure and personal healthcare experiences significantly shape individuals' perceptions of medication safety in China, with healthcare professionals playing a crucial role in this context. Practiceimplications: Effective health crisis communication in China needs to be multifaceted, integrating traditional media and social media platforms to disseminate accurate information broadly. Additionally, healthcare professionals should be actively involved in crisis communication. Their role as trusted sources can be leveraged to clarify misconceptions, and reassure the public during medication safety incidents.
        
        
       
      
      
      
        
        
        
        
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                  Information, communication and media sciences
                
              
            
          
        
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          hybrid
        
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          Persistent URL
        
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          https://n2t.net/ark:/12658/srd1331133
        
 
   
  
  
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