Franchising and the family firm : creating unique sources of advantage through “familiness”
Chirico, FrancescoFacoltà di scienze economiche, Università della Svizzera italiana, Svizzera
Ireland, R. DuaneTexas A&M University, Mays Business School, College Station, TX, USA
Sirmon, David G.Texas A&M University, Mays Business School, College Station, TX, USA
2011
Published in:
Entrepreneurship theory and practice. - Wiley. - 2011, vol. 35, no. 3, p. 483-501
English
The paucity of research examining family firms engaged with franchising is surprising. We theorize about differences in franchising behavior between family and non-family firms and the relative advantages accruing to family firms in this context. We also explore how selection processes tend to lead to family franchisor / family franchisee matches that enable a more effective sharing of complementary resources. The theoretical framework we develop is grounded in the “familiness” of the family firm as suggested by the logic of the resource-based view. Additionally, our theoretical analysis extends and complements the frequent use of agency theory as the basis for studying franchising.