<oai_dc:dc xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:oai_dc="http://www.openarchives.org/OAI/2.0/oai_dc/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd">
  <dc:creator>Knebel, Sebastian</dc:creator>
  <dc:creator>Seele, Peter</dc:creator>
  <dc:date>2019</dc:date>
  <dc:description xmlns:ns0="xml" ns0:lang="en">The digital revolution challenges strategic communication. Artificial Intelligence (AI), Big Data, and the Internet of Things (IoT) create a rapidly changing  environment for organizations as well as system complexities. To fulfill its task in ensuring the long-lasting success of organizations strategic communication  needs to continuously adopt to this revolution. This article approaches the question of how strategic communication can adopt to the digitalization. In order to  do so the article conceptualizes the corporate nervous net and a predictive reporting indicator module with real-time feedback loops. As a result, the article  contributes digital assisted, decentralized strategic communication to the theoretical body of strategic communication. Decentralized strategic communication  proposes a self-organizing, bottom-up approach of strategic communication under the principle of subsidiarity. It keeps complexity at a manageable level and  enables the usage of local knowledge and quick adaptation to rapid changes. The proposed resilient approach to strategic communication uses the driving  forces of the digital revolution of big data, AI and IoT in its favor instead of trying to control them.</dc:description>
  <dc:format>application/pdf</dc:format>
  <dc:identifier>https://susi.usi.ch/global/documents/319305</dc:identifier>
  <dc:identifier>https://n2t.net/ark:/12658/srd1319305</dc:identifier>
  <dc:identifier>https://susi.usi.ch/documents/319305/files/Seele_2019_ijsc.pdf</dc:identifier>
  <dc:language>eng</dc:language>
  <dc:relation>info:eu-repo/semantics/altIdentifier/doi/10.1080/1553118X.2019.1637878</dc:relation>
  <dc:relation>info:eu-repo/semantics/altIdentifier/ark/12658/srd1319305</dc:relation>
  <dc:rights>info:eu-repo/semantics/openAccess</dc:rights>
  <dc:rights>License undefined</dc:rights>
  <dc:source>International journal of strategic communication. - 2019, vol. 13, no. 5, p. 23 p</dc:source>
  <dc:subject xmlns:ns1="xml" ns1:lang="en">Decentralized strategic communication</dc:subject>
  <dc:subject xmlns:ns2="xml" ns2:lang="en">Complex systems</dc:subject>
  <dc:subject xmlns:ns3="xml" ns3:lang="en">Digital revolution</dc:subject>
  <dc:subject xmlns:ns4="xml" ns4:lang="en">Corporate nervous net</dc:subject>
  <dc:subject xmlns:ns5="xml" ns5:lang="en">Indicator</dc:subject>
  <dc:subject xmlns:ns6="xml" ns6:lang="en">AI</dc:subject>
  <dc:subject xmlns:ns7="xml" ns7:lang="en">Big data</dc:subject>
  <dc:subject xmlns:ns8="xml" ns8:lang="en">Internet of things</dc:subject>
  <dc:subject xmlns:ns9="xml" ns9:lang="en">Planetary nervous system</dc:subject>
  <dc:subject>info:eu-repo/classification/udc/65</dc:subject>
  <dc:title xmlns:ns10="xml" ns10:lang="en">Conceptualizing the "corporate nervous net" : decentralized strategic communication based on a digital reporting indicator framework</dc:title>
  <dc:type>http://purl.org/coar/resource_type/c_6501</dc:type>
</oai_dc:dc>